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With the start of June unofficially kicking off Summer, Forever 21 launched a special capsule collection that blended sport and swim to inspire more outdoor and water workouts. Water fitness items (surf, SUP) have been at the top of my list to work on since I came on board at Forever 21, so I’m so pleased to see part of that vision come to fruition. As a Los Angeles local, the ocean is one of my biggest inspirations and design influences, which made tackling this collection a breeze.  Personal preferences aside, it was great to partner with our Swim team and make product that functions both in and out of the water. The sports bras and leggings are all water-friendly (made of traditional swim tricot), so you can stand up paddle and run in them. To celebrate the launch, I’ll be giving away a few accessories from the line soon – stay tuned!

A number of styles are already sold out, but check out the entire collection here!

To see more looks, continue below. Read More

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Officially launching January 15, adidas and Stella McCartney are expanding their partnership and introducing StellaSport, a junior-focused fitness line with the sleek aesthetic you’ve come to know from Stella. Think the Selena Gomez-approved NEO line meets adidas by Stella McCartney, to be exact. The brand promises the usual intention of mixing gym-to-street styles for an effortless transition throughout your day and also lists “self-lacing” sneakers (!) in its mix. Peek the look book below.

[photos via Fashionista//FMag]

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Summer 2014 is just starting to pour into the stores and online at Forever 21, and I’ve been waiting to share pieces of it. This season has a strong emphasis on softness and yoga influences, and I’m really excited about some of the key details, including our crochet textures. It’s an easy update to regular athletic mesh and a great option to layer for depth of color. There’s a second set for this group that will drop later this Summer that’s more of a spliced group, so keep any eye out for that.

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