Sprinkling her soulful sliding skills and good life vibe at breaks around the world, Kassia Meador has been a longtime source of inspiration for the surf community, myself included. I loved her already for being a Los Angeles-area local, but her continued expression of grace and creativity is attention grabbing. She has a contagious attitude and style that’s difficult to ignore, which she translated into her own signature line of wetsuits for a number of seasons with her former sponsor, Roxy. Now behind the wheel of her brand, Kassia Surf, Meador continues to share her personal style with all her fellow “mermaids” and gives us the space treatment this Spring in her debut season. If the lookbook below is any indication, this is the start of something beautiful. Take a peep and pre-order your suit here.
Officially launching January 15, adidas and Stella McCartney are expanding their partnership and introducing StellaSport, a junior-focused fitness line with the sleek aesthetic you’ve come to know from Stella. Think the Selena Gomez-approved NEO line meets adidas by Stella McCartney, to be exact. The brand promises the usual intention of mixing gym-to-street styles for an effortless transition throughout your day and also lists “self-lacing” sneakers (!) in its mix. Peek the look book below.
“For to us a child is born, to us a son is given; and the government shall be upon his shoulder, and his name shall be called Wonderful Counselor, Mighty God, Everlasting Father, Prince of Peace.” -Isaiah 9:7 ESV
Anyone else ever really dig a pair of shoes despite knowing that you’d never wear them? The adidas Originals x Jeremy Scott product typically isn’t my cup of tea, but the preview of the tentatively-named “Dark Knight” shoe above is right up my alley. While wings aren’t a new motif for this line, I’m really loving this iteration due to the all black color way and dramatic wing placement. Even though I’ve no plans to buy them myself, I’d still love to check them out in person.
UPDATE: more photos & release date here.
Just the thing I need this Monday morning: a little surf inspiration courtesy of Chanel and Baz Luhrmann. I’m smitten over the “5” Wetsuit. The BTS video of the locations also give a few neat insights into the filming of the ad, too. Happy Monday!
“Wang has explained ad nauseam that his H&M collection is all about performance, and activewear in the form of seamless knitted leggings and tops, neoprene sweats, utilitarian, water-resistant coats and reflective mesh separates took center stage.” – Fashionista
Since it was announced this past Spring, I have been wildly awaiting the Alexander Wang + H&M collection to preview, and we finally got to see what it’s all about yesterday. While my initial reaction was that it’s not as wearable as I had anticipated (e.g. significant branding], I think it makes a strong statement for sport-influenced product and looks really wonderful from an editorial stand point. With neoprene being one of my favorite fabrics to use, I’m thrilled to see Wang continue to inject it into more product, even if it’s lost in novelty in high fashion. What are your favorites?
A couple of weeks ago, I swung by Space 15 Twenty and picked up the inaugural issue of RANGE, an outdoor & active industry publication from This Is Range. Founded by Jeanine Pesce, RANGE is a thoughtful array of industry insight, trend direction, and a celebration of the outdoor lifestyle in a neat and inspiring package. I don’t want to give a thorough rundown of the publication because I hope you’ll pick it up for yourself and enjoy it.
Grab your copy at participating UO/Without Walls locations or read along online here.